New Bershka flagship store opened its doors on level 2 at Blanchardstown Centre, doubling in size from it’s original store on level 1.
New state-of-the-art, flagship store – spanning over 10,000 sq ft follows hugely successful opening of the largest ZARA in Ireland and the first store for premium luxury fashion retailer Flannels.
The Blanchardstown Centre store showcases Bershka’s new image, collections are displayed in an aspirational way giving customers a more relatable modern experience. It offers the latest womenswear, menswear collections, along with accessories, through a world-class and vibrant in-store experience.
The addition of Bershka follows several other recent signings at the centre – including Nike, which will open its new Nike Unite concept store in early May, this will be the first in Ireland, it follows the hugely successful opening of ZARA at Blanchardstown centre last November – the brand’s largest store in Ireland and UK; luxury fashion retailer, FLANNELS, which also opened a new 45,000 sq ft department store in November.
“The new flagship Bershka is a great addition to the line-up here at Blanchardstown. The signing is indicative of continued confidence across the market – and the resilience of prime physical retail in Ireland specifically. It also reflects the success of our substantial investment in the centre over the last two years, increasing its appeal for international, household names like this one and the upcoming store opening Nike Unite next month. Bershka is also a brand which really understands the importance of integrating physical and digital retail strategies – giving shoppers the best of both worlds and a seamless experience. It is exactly the type of retailer we want at Blanchardstown Centre. The addition will significantly enhance our overall offer, and we’re delighted to see the store open its doors” Blanchardstown Centre Management.